Sultanbazaar vs Supermarkets FESTIVAL A strong competition has been entangled between the rakhis sold in sultanbazaar, when compared to other supermarkets.
Aparajitha
Bukkapatanam
Rakshabandhan is one of the biggest festival,
celebrated in several Hindu states, which are concentrated in many north-Indian
as well as to a certain rate, south-Indians also. When we compare the
celebration of this festival, between north-India and south-India, North-India,
stands out in the competition. A similar scenario is evident in Hyderabad,
where two instances can be extensively compared in terms of their selling
capacity of rakhis. Many people in
Hyderabad come all the way, to sultanbazaar,
to buy rakhis, when compared to other
supermarkets, which also try to become the main targets of purchasing rakhis. But unfortunately, they are not
so successful to do so. Sultanbazaar
has been ranking first in this competition. People from far places approach
sultanbazaar, to buy rakhis, because
of the cost-effective prices, variety and changing trends. A student of
Narayana junior college, Vasavi, says: “ I have been buying rakhis in sultanbazaar, since five years, because I get to choose a variety
of rakhis, for my cousins.” 
Sultanbazaar is also the main point for
several north-Indians, who are residing nearby to this place. Hence it is a
perfect spot to attract several customers, to purchase the rakhis of their wish and will. This time, the collection of rakhis at sultanbazaar is exquisite because it has extended its choice to even
children. The stalls have made beautiful rakhis
with cartoon characters like chota Bheem,
tom & jerry, sinchan etc. This has influenced many children to buy
their favourite cartoon rakhi.
Rakshabandhan has extended its
sister-brother relation to several families irrespective of their caste, creed
or religion and is taking a good step towards maintaining these relations during
the times of difficulty. It has spread its wings in different directions, in
maintaining the secularism in India.
(eom)
