Lighter shades in rainy season
FASHION Design a cotton wardrobe, which maintains your warmth in this rainy season.
Aparajitha Bukkapatanam
The month of rainy season, is generally characterised with garments having dark colours and huge prints on them. But shopping malls in Hyderabad, are showing a different collection of cottons, which are most applicable in the rainy season also. Kurtis are given special touch of variety with silks and polster, which can maintain the warmth, within our body. Apart from kurtis, the malls are having a wide range of leggings, which are well suited for kurtis with lighter shades and silk material.
Some branded companies like Biba, Neerus, Fida and many more are also offering
churi daar and
salwar kameez suits, which are designed with rich and pretty colours like sea-blue, sea-green, lilac, turmeric yellow and such pastel shades, which can cover the fashionable aspect as well as the rainy season, very comfortably. Rich colour combinations like red-yellow, lilac-white and blue-pink are being targeted by many customers who want to have a rich yet subtle look on them.
We can also distinguish kurtis, which are having attached stoles and embellishments, which increase the beauty concept very easily and fulfil the desire of wearing light-weight clothes in this rainy season, with the special colour combinations and silky touch. Special provisions are made for people to purchase stoles, which are coming in various colours and patterns, to fulfil those kurtis, which are not having any extra special touch.
In short, to sum up, shopping malls are coming up with innovative ideas, to increase their demand in the big city of Hyderabad, and to familiarize their unique collection among the shopping world, in terms of their number, colour combinations, designer patterns, mix and match combinations and many more ideas, which the outside world is yearning to look into the various shopping malls of the city.
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Sultanbazaar vs Supermarkets 
Rakshabandhan is one of the biggest festival,
celebrated in several Hindu states, which are concentrated in many north-Indian
as well as to a certain rate, south-Indians also. When we compare the
celebration of this festival, between north-India and south-India, North-India,
stands out in the competition. A similar scenario is evident in Hyderabad,
where two instances can be extensively compared in terms of their selling
capacity of rakhis. Many people in
Hyderabad come all the way, to sultanbazaar,
to buy rakhis, when compared to other
supermarkets, which also try to become the main targets of purchasing rakhis. But unfortunately, they are not
so successful to do so. Sultanbazaar
has been ranking first in this competition. People from far places approach
sultanbazaar, to buy rakhis, because
of the cost-effective prices, variety and changing trends. A student of
Narayana junior college, Vasavi, says: “ I have been buying rakhis in sultanbazaar, since five years, because I get to choose a variety
of rakhis, for my cousins.” 
Sultanbazaar is also the main point for
several north-Indians, who are residing nearby to this place. Hence it is a
perfect spot to attract several customers, to purchase the rakhis of their wish and will. This time, the collection of rakhis at sultanbazaar is exquisite because it has extended its choice to even
children. The stalls have made beautiful rakhis
with cartoon characters like chota Bheem,
tom & jerry, sinchan etc. This has influenced many children to buy
their favourite cartoon rakhi. 
